Investments
Where we've placed conviction.
We invest in a small number of companies where we have strong conviction and alignment. These are not portfolio diversification plays. They are bets on specific founders and products.
Prospect Markets
Shareholder & Head of Product
A next-generation sports prediction market platform built around real-time, transparent market mechanics. Ticker: MKT.
Lotly
Advisor & Investor
A home financing platform helping homeowners access flexible loan solutions — from home purchase to debt consolidation — through a modern, transparent process.
Level Access
Investor
The leading digital accessibility platform helping organizations build and maintain accessible products at scale — from automated testing to compliance.
How this differs from our projects.
The companies we build under What If are created from scratch and operated by us directly. We run the product and the business day-to-day.
The portfolio companies are led by other founders. The depth of involvement varies: from pure capital, to active advisory, to hands-on product leadership. In each case, the relationship exists because we genuinely believe in the company.
Building something worth backing?
If you are a founder with a real business and a clear problem to solve, we are open to a conversation.
Get in Touch →